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J.A. TRADING FZCO

Johannes Hornig

Investor and Advisor
J.A. TRADING FZCO
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💼

🌍

🏢

📈

Coaching, Consumer Goods / FMCG

United Arab Emirates

English, German

Startup

Investor

c-level

"Be the change you want to see in the world."

family fun consistency
Johannes can support with:
Decision-making Risk-taking Brand development & communication Budgeting / controlling Coaching Confidence building Conflict management Crisis management Goal setting and scheduling Interpersonal skills Mindfulness / spiritual well being Negotiation / sales Product development Public speaking Smart working & productivity / time management Starting a business / project / side-hustle Strengths & weaknesses identification Team management & leadership
Johannes's work experience:
Coaching Consumer Goods / FMCG Manager (Co-)Founder C-level executive Consultant Coach / Trainer Investor Advisor Owner Board member Startup United Arab Emirates

Johannes has his background in the FMCG industry where he scaled a food company to Austria's most modern coffee roastery. During his 9 years as a CEO at J. Hornig coffee together with his team he could nearly double the revenue to about 20 million Euros and could significantly improve the earnings capacity of the company. Most importantly it was possible to find a clear positioning, vision, mission and values for the company and the coffee brand.


At the end of 2020 Johannes decided to switch to the non executive board of J. Hornig and focus on his activities as a business angel, entrepreneur and investor. He is constantly undergoing personal development programs as he has just finished a business coaching degree and yoga teacher training. Currently Johannes advises different startups and entrepreneurs and helps them to scale their companies and improve their lives for the better.


Awards


2nd place with Austria's leading companies issued by PWC / KSV

Johannes is open for:
some brainpicking 🧠 becoming a sparring partner 🤝 grabbing an occasional coffee ☕ becoming an accountability buddy for goals and achievements 🎯 doing regular check-ins ✅ coaching 🏆 connecting and networking 🛜
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Check out our FAQ below or drop us a line, we're answering all your questions.

  • Does the mentoring program cost anything?
    Nope - but you do have to be an inner circle member at the female factor. The membership starts at 1 € a day. For more info visit our membership page.
  • Can I apply for more than one mentor?
    Yes, you can apply for up to three mentors. Please note, every mentor requires a personalized motivation letter.
  • I'm having trouble deciding who to apply for, how do you pick a good mentor?
    That all depends on your career goals for the upcoming months- so ask yourself where do you want to be in half a year or year from now. Do you want to expand your company in a certain field? Start your own company? Or side business? Do you want to gain a particular skill set? Or maybe you want to move up within your corporation? Choosing a good mentor FOR YOU depends on a lot of things. But we’ve seen that a good mentor mentee relationship and successful outcomes mainly depends on good chemistry aka. you two get along and that the person can give you relevant advice and know-how that will help to excel in YOUR personal career. So ask yourself: “Will I vibe well with this person?” “How is their career and experience relevant to mine?” “How will it help me get to where I want to be in a certain period of time?” "How could my mentor actually benefit from my knowhow and skillset?"
  • How long is the mentoring program?
    The official mentoring period is for half a year. The current autumn batch 2024 is running until May 2025. The spring batch 2025 will run from May 2, 2025 through November 2, 2025. Applications for the upcoming autumn 2025 batch will open in October and the program will run from November 2025 - May 2026. However, some of the mentors will still be happy to support you after that period or even become friends.
  • Can I apply for a mentor who lives in another city?
    Absolutely. We encourage you to apply for mentors in other cities as well, especially if you have a certain goal, eg. expanding or establishing a business there or looking for a job in another country or if you're eager to get to know another culture.
  • How can I become a mentor myself?
    If you feel you would be a good fit, you can reach out to us here.
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